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How to Deliver a Dynamic and Engaging Online Experience that Drives Revenue
May 23, 2007
Presenters:
Eben Miller
Director of Product Marketing,
Interwoven, Inc.
and
Ryan Hoppe
, Director of Product Marketing,
FAST
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Description:
Did you know that...
You only have 8 seconds to make a good impression online?
40% of users don’t return to a Website after a negative first experience?
83% of Website visitors can’t find what they need?
Today’s consumers are savvier than ever before. They expect high-quality, relevant, and engaging online interactions. And if they don’t get what they need—your competitors are just clicks away.
Join us at this Webcast and learn how to leverage your Website to deliver the right message to the right customer at the right time. You will also learn how to effectively align people, process, and technology to grow your online channel and differentiate your offerings.
What You Will Learn:
How to deliver targeted and relevant online interactions
How to effectively segment your online visitors
How to better serve and engage your target audience
How to increase online transactions and conversions
How to increase customer acquisition and retention